widgetBeat…

Bitty Browser widget can make big impressions

April 21st, 2008

by Al Merkrebs, April 21, 2008 @ 4.40 p.m PDT

Bitty Browser, from Bitty.com, is a miniature browser embedded into a Web page. It’s called Picture-in-Picture for the Web.

Why would you want to do something like this? Two good reasons:

1. As a marketer, you can distribute this widget with your brand set as the home page. Whenever the customer opens the page with the widget on it, your branded home page is right there.

2. As a user, you can do some quick browsing without leaving the page you’re already on.

It’s a win-win situation.

Play with my Bitty Browser here. It’s engaging and every time you come to this page, you’ll be seeing my brand.

Pros: Fully customizable; easy to install; can browse without leaving the page you’re on.

Cons: Marketers need to strategize distribution; too many linkbacks to bitty.com; for user, browsing can involve more scrolling than desirable.

Coolness factor: 4/5

Engine required: None. The widget is either uploaded to a social site or manually embeddable.

Get the widget here: Bitty Browser

Entry Filed under: widget reviews